Brooke G. Welch

Brooke G. Welch is a Vice President and Account Manager at Van Prooyen Greenfield LLP, where she specializes in developing and implementing strategic marketing and public relations plans for law firms, law schools and corporations within related industries.  Ms. Welch also utilizes her experience as a former litigator to provide strategic litigation communications counseling to clients.

She is skilled at implementing media plans that raise law firm awareness and promote individual attorneys and practice groups within targeted industries in addition to executing law firm re-branding initiatives, including redevelopment of websites and marketing collateral.  Ms. Welch’s unique understanding of the law, law firm business practices, and the challenges of legal marketing while maintaining a thriving practice helps her to obtain media placements that clients can utilize in additional marketing initiatives. 

Prior to joining VPG, Ms. Welch was an associate in the Litigation Department at Miller Starr Regalia LLP in Walnut Creek, California.  She is experienced in managing all aspects of litigation, including issues research, drafting complaints, obtaining preliminary injunctive relief, motion practice, pre-trial discovery, mediations and drafting settlements.  She has counseled both corporate and individual clients in matters involving land use, contract, eminent domain, unfair competition, commercial landlord-tenant and unlawful detainer. 

She was previously an extern clerk for Hon. Charles Breyer, U.S. District Court for the Northern District of California and was a legal intern for Communities for a Better Environment in Oakland, conducting research on environmental justice issues. 

Prior to law school, she served as an account executive at eFactor Media, Inc. in San Diego, where she produced strategic plans for advertising, public relations and corporate identity campaigns within the financial and high-tech industries. 

She is a member of the Bar of the State of California, a member of the San Francisco Bar Association, Bay Area Legal Marketing Association and the East Bay Commercial Real Estate Women (CREW). 

Ms. Welch received a B.A., summa cum laude, in Psychology and History from the University of Colorado at Boulder in 1997, where she was elected Phi Beta Kappa.  She received a J.D. from University of California, Hastings College of the Law in 2003.  She was a member of the Hastings Law Journal, served as entertainment editor of the Hastings Law News, was a member of the Moot Court Board, and also served as a teaching assistant. 

Bar Admissions

• California

Education

• J.D., University of California, Hastings College of the Law
• B.A., summa cum laude, Psychology and History, University of Colorado at Boulder

Clerkships

• Extern Clerk, Hon. Charles Breyer, U.S. District Court for the Northern District of California

Noteworthy

• Member, Hastings Law Journal
• Entertainment Editor, Hastings Law News
• Member, Moot Court Board, Hastings College of the Law

Memberships

• Member, Contra Costa Bar Association
• Member, East Bay Commercial Real Estate Women ("CREW")
• Member, Legal Marketing Association